Abstract
This chapter argues that the revised ISO14001:2015 environmental standard for business constitutes a fundamental reframing of business engagement with environmental management. Drawing on the values framework of Shalom Schwartz, it is demonstrated how the revised standard represents a values shift-away from self-limiting approaches based on power, control and conformity. Instead, the revised standard frames environmental management into the language of achievement and openness where managers are encouraged to work together, make a difference, lead, inspire, engage and find innovative and creative solutions. Drawing on empirical research with small and medium enterprise managers, the significance of this values reframing is illustrated. Managers drawing on power and conformity to engage with environmental actions tended to focus on short-term actions that demonstrated quick financial payback or reputations wins. This is contrasted with managers drawing on achievement and self-direction values who took a longer term view to making a difference and working with others to find innovative solutions to complex problems. It is posited that this reframing represents a significant opportunity for business generally and for the environmental profession specifically to develop the skills and approaches required to tackle climate change and other sustainability related concerns.
| Original language | English |
|---|---|
| Title of host publication | Redefining corporate social responsibility |
| Editors | Shahla Seifi, David Crowther |
| Place of Publication | Bingley, UK |
| Publisher | Emerald |
| Pages | 15-26 |
| Number of pages | 12 |
| Volume | 13 |
| ISBN (Print) | 9781787561618 |
| DOIs | |
| Publication status | Published - 3 Sept 2018 |
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