Developing and growing knowledge within rural tourism enterprises

Anthony Greenwood; Joanna Tate

Developing and growing knowledge within rural tourism enterprises

Anthony Greenwood
, Joanna Tate

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

This chapter looks at the significance and curation of knowledge in a range of commercial settings, focusing on tourism enterprises and rural tourism enterprises specifically. It shows that organizations, in this case rural tourism enterprises, can benefit from carefully managing and nurturing their knowledge resources and processes. The chapter uses mini case-studies from Cumbria (England, UK) to provide examples and applications of theory.

Original language	English
Title of host publication	Rural tourism and enterprise: management, marketing and sustainability
Editors	Ade Oriade, Peter Robinson
Place of Publication	Wallingford, UK
Publisher	CAB International
Pages	173-190
ISBN (Print)	9781780647494
Publication status	Published - 1 May 2017

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 8 Decent Work and Economic Growth
SDG 12 Responsible Consumption and Production

Keywords

rural tourism
marketing
sustainable tourism

Access to Document

https://www.cabdirect.org/cabdirect/abstract/20173141173

Cite this

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title = "Developing and growing knowledge within rural tourism enterprises",

abstract = "This chapter looks at the significance and curation of knowledge in a range of commercial settings, focusing on tourism enterprises and rural tourism enterprises specifically. It shows that organizations, in this case rural tourism enterprises, can benefit from carefully managing and nurturing their knowledge resources and processes. The chapter uses mini case-studies from Cumbria (England, UK) to provide examples and applications of theory.",

keywords = "rural tourism, marketing, sustainable tourism",

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AB - This chapter looks at the significance and curation of knowledge in a range of commercial settings, focusing on tourism enterprises and rural tourism enterprises specifically. It shows that organizations, in this case rural tourism enterprises, can benefit from carefully managing and nurturing their knowledge resources and processes. The chapter uses mini case-studies from Cumbria (England, UK) to provide examples and applications of theory.

KW - rural tourism

KW - marketing

KW - sustainable tourism

M3 - Chapter

SN - 9781780647494

SP - 173

EP - 190

BT - Rural tourism and enterprise: management, marketing and sustainability

A2 - Oriade, Ade

A2 - Robinson, Peter

PB - CAB International

CY - Wallingford, UK

ER -

Developing and growing knowledge within rural tourism enterprises

Abstract

UN SDGs

Keywords

Access to Document

Fingerprint

Cite this